Sales & Marketing
If you are searching for a purpose-driven leader in
who utilizes your 1st party data to build strategies, & drive results for sales, marketing, & engagement.
With over 20+ years of experience in sales, marketing, brand development, data strategy, customer service, and strategic leadership within professional sports, the beverage industry & SaaS. I have worked with a diverse range of companies, including Diageo, Starbucks, Pumpjack Dataworks, and Indy Eleven Professional Soccer. My career has encompassed both large-scale organizations and dynamic startups, where I have successfully developed and executed comprehensive marketing strategies, enhanced brand visibility, and driven significant revenue growth.
My professional competencies include Strategy Development, Data-Driven Sales & Marketing, Brand Management, Event Marketing, Team Leadership, and Partnership Development. I excel in leveraging data insights to inform strategic decisions, creating impactful marketing campaigns, and fostering strong relationships with stakeholders and partners to achieve business objectives.
ACCOMPLISHED
Relaunched two brands, created 3 sets of new brand guidelines, and built a strong first-party data strategy for a whiskey CPG company.
SaaS - launched & curated entire on-boarding program & training modules for a SaaS start-up centered on data aggregation, consumer behaviors, & customer lifetime values.
Built the new hire on-boarding program that was eventually adopted nationally at Southern Glazers.
Consulted & built data governance & data strategies for pro-sports teams & organizations around the world
2021 - Marketing Executive of the Year, USL Championship, Indy Eleven
2020 - Communications Team of the Year, USL Championship, Indy Eleven
Started & piloted “Behind the Barrel”with Wild Turkey & Campari
Founder, Former President - Brickyard Battalion
Founder, Academy of Spirits & Fine Service, Indiana
Founder, USBG Indiana
Some people talk about doing things, & then there are those who just get it done.
Meet Josh Mason
Let’s show you exactly who you are looking to bring to your organization. Some links are password protected, & the password is the underlined word on my resume “Career Highlights” section.
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This is Josh at Work. His careers, his projects, & his accomplishments.
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This is Josh at Home. His inspiration, his vision, & his passions.